Inyourownway Fashion shoot

In Your Own Way is a BC-based clothing company that makes clothing from Merino wool. This wool is unique in that it is warm, breathable and wicks perspiration away while always remaining odour-free. Part of the company's profit goes to eco-charity as well! Check out their designs in many lower mainland stores or online at:
In Your Own Way
The shoot location was the cool oasis of the UBC farm.
The farm is dedicated to sustainable food practices. Please visit their website at
UBC Farm. Show your support as there are plans to replace it with a condo development.